Understanding Green HRM as a Strategic Initiative to Implement Environment-Friendly Practices thereby Preserving Intellectual Capital

Ecological consciousness is the magic word of today that is promptly invading every dimension of our lives and workplace. Of late, our lifestyle both at personal and professional level started affecting the environment so adversely that we cannot risk to letting the effects go unchecked. To implement any corporate environmental program several units of an organization HR, Marketing, IT, Finance, and so on, work together to put forward a positive joint effort and among them, the most important contributor is the human resource management unit.There is clear evidence that in the business world, a large part of the workforce feels strongly about the environment as employees today are more committed and satisfied with the organizations that take a proactive part in endorsing green.

Green initiatives within HRM form part of wider programs of corporate social responsibility. Green HR essentially consists of two major elements namely environment-friendly HR practices and the preservation of knowledge capital. Green human resources refer to using every employee touch point/interface to promote sustainable practices and increase employee awareness and commitments on the issues of sustainability. Hence the scope of study will be to study and understand proactive environmental management thereby creating sustainable greener HR practices.