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Authors
Affiliations
1 Karpagam University, Coimbatore - 641021 Tamil Nadu, IN
2 Government Arts College, Coimbatore-641018 Tamil Nadu, IN
Source
Asian Journal of Management, Vol 3, No 3 (2012), Pagination: 158-162
Abstract
The implementation of LPG developed the India by the foreign company's entry. In India the mobile telecommunication network service increased considerably and it plays second largest network role in the world. In the competition market the Mobile network service providers grow and survive only through service quality and fulfilling the several highly developed features at cheapest price. The mobile network customers giving more importance to several factors before subscribing the network to get the best one so the study aims to examine the customer's satisfaction towards mobile network service providers.
Keywords
Consumer Buying Preference, Mobile Network Service, Satisfaction Level.
