Demand for Electric Motors

The purpose of this note is to examine the long-run demand-potential for electric motors in India. By "long run", we mean a period of five years which is also the time span used hy the Government of India in its planning. The nature of the product and the time dimension involved are such that consumer surveys to forecast the demand potential for motors will be of little avail. Projections of demand trends must be based on the relationships between motor-demand and some meaningful independent variables which can be justified on economic and technical grounds. Because of the relatively long-term nature of the forecast, the focus will be on over-all demand-trends and not on detailed estimates of the demand for different types of motors.