An Exploratory Study Of Factors Affecting Intrapreneurship

Intrapreneurship is defined as entrepreneurial activities inside existing organizations. It is a process in which employees proactively act to implement innovative and creative ideas which improve the processes, products or services of the company. Intrapreneurship has a positive effect on firm’s growth, profitability and wealth. This paper explores and deliberates on those factors which stimulate Intrapreneurship in an organization. A pool of variables was formed and refined using literature survey. The questionnaire designed from this pool was administered to the managers of software industry from different organizations. The analysis of data supplies us multi dimensional approach for stimulating intrapreneurial orientation of employees such as organization culture, leadership, entrepreneurial orientation of the organization and flexibility of organization structure. This study also helps us to understand that rewards are not the most significant factor in motivating employees for taking risk and innovation. The implications of the study and future research directions are also discussed in this paper.