Vol 9, No 1 (2015)

Table of Contents

Vol 9, No 1 (2015)

Editorial

Editorial
P. G. Vijairaghavan
 Vol 9, No 1 (2015), Pagination: 3-3
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Research and Academic Papers

Evaluation of Need, Motivation and Study of Akshay S. Bhat Strategic Alliances Among Corporates
Akshay S. Bhat
 Vol 9, No 1 (2015), Pagination: 4-15
ABSTRACT |  PDF Abstract Views: 328  |  PDF Views: 127
The Relationship between Dividend Payout Fakhruddin Sunelwala and Firm Performance: A study of Automobile Companies Operating in India
Fakhruddin Sunelwala, Akash Deepak Agrawal
 Vol 9, No 1 (2015), Pagination: 16-22
ABSTRACT |  PDF Abstract Views: 299  |  PDF Views: 225
Marketing Communications Management Concepts & Theories, Cases and Practices
Joshua O. Miluwi
 Vol 9, No 1 (2015), Pagination: 23-31
ABSTRACT |  PDF Abstract Views: 291  |  PDF Views: 170
Women in Management in India: A Review of Literature and Identification of Research Issues
Adela Kazmi, Azhar Kazmi
 Vol 9, No 1 (2015), Pagination: 32-48
ABSTRACT |  PDF Abstract Views: 730  |  PDF Views: 982

Poser

Gender, Sexuality, and Body Politic in Modern Asia
Neetu Sharma
 Vol 9, No 1 (2015), Pagination: 49-57
ABSTRACT |  PDF Abstract Views: 318  |  PDF Views: 122

Case Study

Customer Barriers and Product Disposition in Probiotic Market - A Case Study of Yakult in India
Aman Goyal, Anshika Gupt
 Vol 9, No 1 (2015), Pagination: 58-63
ABSTRACT |  PDF Abstract Views: 359  |  PDF Views: 619