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Indira Management Review (IMR) is an international biannual peer reviewed journal published by Indira School of Business Studies (ISBS). IMR is an initiative of Indira School of Business Studies to make research foundation stronger. I am glad to announce the Volume XII, Issue I, July, 2018. IMR could reach this stage through the constant support of our patrons, Board Members and intellectual generosity of the readers and contributors (authors and reviewers).