Economic Analysis of Pearl Millet Marketing in Rajasthan

The present study was conducted to estimate marketing efficiency and price spread of pearl millet in Rajasthan. Regulated markets of Jaipur, Jodhpur and Nagaur were selected for the purpose of studying marketing cost incurred and margins earned by various intermediaries in marketing of pearl millet. Information regarding marketed surplus, price received and cost incurred in marketing was collected and price spread across different value chains was analyzed. In most of the markets, producer's share in consumer rupee was highest in Channel II followed by Channel I and it was lowest in Channel III. The analysis of relative share of producer per quintal of pearl millet revealed that in Jodhpur market, it was highest (68.84 %) in channel I. The relative share of producer in consumer rupee was almost same (67 %) in Nagaur and Jaipur markets in channel II. The net share of village trader was highest in Jaipur market (8.94 %) in channel I and net share of commission agent was highest (8.66 %) in Nagaur in channel III followed by Jodhpur (5.98 %). The net share of wholesaler (channel I) was highest in Jodhpur market (6.79 %) and lowest in Jaipur market (1.64 %). In Nagaur market, the relative share of retailer was highest (16.76 %) and lowest in Jaipur market (3.58 %). The analysis of efficiency of channel I in different markets revealed that it was highest in Jodhpur market (1.23) and lowest in Jaipur market (1.07). The analysis of efficiency of channel III revealed that it was the highest (1.09) in Jodhpur market followed by Nagaur (0.96).