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The Leadership Change at the Casino Blue Bell
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The Casino Blue Bell was promoted by TPP Pvt. Ltd with a mission to providean exciting entertainment and hospitality experience. The TPP Pvt Ltd wasowned by two NRI venture capitalist, having a wide array of investment portfolio ranging from software solutions to financial brokerages.
On December 31, 2003, during the New Year eve, the casino was grandly inaugurated with a lavishcelebration. The Blue Bell was positioned as an extravagant casino setup in a beach side location at a coastal strip of India. The casino provided gamers with a luxury gaming experience in a prime tourist spot in western part of India.
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Information
- Indian consumer market, (2016, November) retrieved from http://www.ibef.org/industry/indian-consumer-market.aspx.
- Szbala, Kitz, (2016, April), Gaming in India: An Evaluation of the Market's Potential, retrieved from: http://www.globalmarketadvisors. com/wpcontent/uploads/2016/04/GMA_Gaming-In-India-White-Paper_April28.pdf.
- Nielsen's Consumer Confidence rating. (2017, February, 20). Retrieved from http://www.nielsen.com/in/en/insights/reports/2017/q4-2016-consumer-confidence-report.html.
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