Chief Editor’s Desk

I am glad to assume the responsibility of being Chief Editor of this noble academic initiative of Jaipuria Institute of Management, Noida in the form of bringing out an international refereed journal. I would like to express my sincere thanks to my predecessors for enrichment in the quality of the papers and making it a reputed journal in the field of Management science. It is a matter of great pride for us that journal has entered its fourth volume and I am happy to put before you the publication of first issue of the fourth volume.