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"Heart, Smarts, Guts and Luck"-What it Takes to be an Entrepreneur and Build A Great Business


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1 Department of Management, P.E.S. Institute of Technology, Bangalore, India
 

The book dissects the entrepreneurial journey into four elements: passion, intelligence, courage and circumstance, or what the authors call "Heart, Smarts, Guts, and Luck" (or HSGL). To varying degrees, one relies on all four in one's quest to professional (and personal) growth. After laying out the HSGL framework, the book provides nuggets of tried wisdom to help the reader reach his business potential on each of the four dimensions.
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  • "Heart, Smarts, Guts and Luck"-What it Takes to be an Entrepreneur and Build A Great Business

Abstract Views: 212  |  PDF Views: 92

Authors

Baisakhi Mitra Mustaphi
Department of Management, P.E.S. Institute of Technology, Bangalore, India

Abstract


The book dissects the entrepreneurial journey into four elements: passion, intelligence, courage and circumstance, or what the authors call "Heart, Smarts, Guts, and Luck" (or HSGL). To varying degrees, one relies on all four in one's quest to professional (and personal) growth. After laying out the HSGL framework, the book provides nuggets of tried wisdom to help the reader reach his business potential on each of the four dimensions.