Margin Improvement - OPEX Efficiency-A Case of Haryana

Indian Telecommunication industry is the world's fastest growing industry with millions of mobile phone subscribers. It is also the second largest telecommunication network in the world in terms of number of wireless connections. In a competitive environment it is very difficult to retain as well as attract new customers to the network. Even the average revenue per unit (ARPU) of Airtel is decreasing as per TRAI which has become the matter of concern, affecting the margins. Thus, the present paper aims at reducing the operating expenditure, particularly energy cost of Bharti Airtel. After depth analysis of the costs, savings are taken out which the organization can have and with which they can increase their revenue.