Vol 19, No 1 (2023)

Table of Contents

Vol 19, No 1 (2023)

Editorial

Evolution to revolution Journey of Research journal of School of Management, KIIT
R. N. Subudhi
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220849 ,  Vol 19, No 1 (2023), Pagination: 5-6
ABSTRACT |  PDF Abstract Views: 290  |  PDF Views: 0
Does Higher Education Influence on Women Empowerment? A Perceptual Study
Abhinandan Kulal, Abhishek N., Sanath Kumar, Gururaj P.
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220827 ,  Vol 19, No 1 (2023), Pagination: 7-20
ABSTRACT |  PDF Abstract Views: 326  |  PDF Views: 0
The Mediating Role of Attitude on Country of Origin and Consumer Purchase Intention
Shashi Yadav
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220829 ,  Vol 19, No 1 (2023), Pagination: 21-42
ABSTRACT |  PDF Abstract Views: 301  |  PDF Views: 0
Urban Unorganized Sector of North-East India: Dimensions and Growth
Nilam Adhyapak, Bhagirathi Panda
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220830 ,  Vol 19, No 1 (2023), Pagination: 43-64
ABSTRACT |  PDF Abstract Views: 310  |  PDF Views: 0
Green Hrm-Leveraging Employees’ Satisfaction Level in Indian Banking Sector
Mandira Dey
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220831 ,  Vol 19, No 1 (2023), Pagination: 65-86
ABSTRACT |  PDF Abstract Views: 328  |  PDF Views: 0
Antecedants of Employee Retention Among Startup Organization
Narashimhadeva Venkata Sastry, Kulwant Kumar Sharma
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220832 ,  Vol 19, No 1 (2023), Pagination: 87-92
ABSTRACT |  PDF Abstract Views: 314  |  PDF Views: 0
A Study on Purchase preference and Repurchase intention towards E-Commerce platform
Abhigna Dholakia, Mehal Pandya
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220833 ,  Vol 19, No 1 (2023), Pagination: 93-105
ABSTRACT |  PDF Abstract Views: 382  |  PDF Views: 0
Integrated Personalized Book Recommendation using Social Media Analysis
Krishna Kumar Singh, Ishani Banerjee
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220834 ,  Vol 19, No 1 (2023), Pagination: 106-123
ABSTRACT |  PDF Abstract Views: 384  |  PDF Views: 0
Identification of Business Ethics Variables in Healthcare Functioning An Empirical Analysis of Responses of Healthcare Professionals in Rajasthan
Sandeep Singh Naruka, Arun Kumar Sharma, Manvinder Singh Pahwa
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220835 ,  Vol 19, No 1 (2023), Pagination: 124-137
ABSTRACT |  PDF Abstract Views: 310  |  PDF Views: 0
How the Situational Factors Impact the Consumers to Buy Food and Grocery Products Impulsively: A Study Conducted in the Organized Retail Formats of Kolkata
Arindam Roy, Gairik Das
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220836 ,  Vol 19, No 1 (2023), Pagination: 138-149
ABSTRACT |  PDF Abstract Views: 289  |  PDF Views: 0
Examining Social Media Usage, Brand Image and E-WOM (Quantity, Quality and Credibility) as Determinants of Purchase Intention
Alisha Kumar, Navneet Gera
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220837 ,  Vol 19, No 1 (2023), Pagination: 150-168
ABSTRACT |  PDF Abstract Views: 488  |  PDF Views: 0
A Bibliometric Review on Use of Google Trends in Stock Market Research
Divya Jain, Meghna Chhabra
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220838 ,  Vol 19, No 1 (2023), Pagination: 169-187
ABSTRACT |  PDF Abstract Views: 335  |  PDF Views: 0
Impact of Digital Marketing on Customer Perception During Covid -19 (Omicron) Relating to Ease of Banking Transactions
Abhiraj Malia, Prajnya Paramita Pradhan, Biswajit Das, Bhubaneswari Bisoyi, Ipseeta Satpathy
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220847 ,  Vol 19, No 1 (2023), Pagination: 188-199
ABSTRACT |  PDF Abstract Views: 346  |  PDF Views: 0

Selected Conference papers of ICSE - 2022

Life Insurance of Live-in-Partners: Time to address the Elephant in the Room
Divya Singh Rathor
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220839 ,  Vol 19, No 1 (2023), Pagination: 200-210
ABSTRACT |  PDF Abstract Views: 280  |  PDF Views: 0
Artificial Intelligence in Healthcare Sector: Policy and Practice
Lipsa Dash
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220840 ,  Vol 19, No 1 (2023), Pagination: 211-221
ABSTRACT |  PDF Abstract Views: 396  |  PDF Views: 0
A Critical Study on the Management of Innovative Fugitive Coal Dust Pollution Control Practices for a Cleaner Industrial Environment
Rabinarayan Patnaik, Sukanta Kumar Baral
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220841 ,  Vol 19, No 1 (2023), Pagination: 222-236
ABSTRACT |  PDF Abstract Views: 323  |  PDF Views: 0
Digital Intervention in Marketing Horn-Works of Gajapati District of Odisha: An Attempt to Fight the Effect of COVID-19 Pandemic out
Sanjaya Kumar Sahoo, Sukanta Chandra Swain
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220842 ,  Vol 19, No 1 (2023), Pagination: 237-260
ABSTRACT |  PDF Abstract Views: 284  |  PDF Views: 0
Life or Livelihood of Migrated Workers of Odisha (India) Amid Covid-19 Effect
Sanjaya Kumar Sahoo, Sukanta Chandra Swain, Aswin Kumar Routa
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220843 ,  Vol 19, No 1 (2023), Pagination: 261-280
ABSTRACT |  PDF Abstract Views: 297  |  PDF Views: 0
Contribution of Indigenous People to the impending crisis of Climate Change: A Study in Tribal Odisha
Sanjeeta Kumari Devi
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220844 ,  Vol 19, No 1 (2023), Pagination: 281-288
ABSTRACT |  PDF Abstract Views: 301  |  PDF Views: 0
MSMEs for Attainment of Sustainable Development Goals: A Study of SHGs of Odisha in Digital Milieu
Gopal Krishna Jena, Lipika Mohanty, Nishikanta Mishra, Sukanta Chandra Swain
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220845 ,  Vol 19, No 1 (2023), Pagination: 289-299
ABSTRACT |  PDF Abstract Views: 314  |  PDF Views: 0
A Study on E-Tailing and the Factors Influencing Consumer Buying Decisions of Dairy Products During the Covid-19 Pandemic in India
Neha ., Swaroop Mohanty
DOI:10.23862/kiit-parikalpana/2023/v19/i1/220846 ,  Vol 19, No 1 (2023), Pagination: 300-311
ABSTRACT |  PDF Abstract Views: 349  |  PDF Views: 0