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Growth Strategies during Recession through Acquisition (a Case Study of Mcleod Russel India Limited)


Affiliations
1 MLS University, Udaipur, India
2 Amity Global Business School, Ahmedabad, India
 

In last few years, the strategy adopted by McLeod Russel (India) Ltd. to grow through acquisitions. This company has become the largest tea plantation company in world through successful acquisitions. For further growth and to mitigate the risk of market it is expanding its horizons in new international market. This paper analyzes McLeod Russel (India) Ltd. strategy to grow and then finds how this strategy helped the company to grow even during the phase of economic slowdown.
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  • Growth Strategies during Recession through Acquisition (a Case Study of Mcleod Russel India Limited)

Abstract Views: 458  |  PDF Views: 177

Authors

Anil K. Kothari
MLS University, Udaipur, India
Renu Choudhary
Amity Global Business School, Ahmedabad, India

Abstract


In last few years, the strategy adopted by McLeod Russel (India) Ltd. to grow through acquisitions. This company has become the largest tea plantation company in world through successful acquisitions. For further growth and to mitigate the risk of market it is expanding its horizons in new international market. This paper analyzes McLeod Russel (India) Ltd. strategy to grow and then finds how this strategy helped the company to grow even during the phase of economic slowdown.


DOI: https://doi.org/10.20968/rpm%2F2010%2Fv8%2Fi1%2F92861