Global Journal of Research in Management

Jose G. Vargas-Hernandez ¹, Lopez-Morales Jose Satsumi ²

Affiliations
1 University Center for Economic and Managerial Sciences University of Guadalajara, Kele University, GB
2 Instituto Tecnológico de Veracruz, MX

Abstract

This paper describes the most important acquisition of the Mexican economy in financial terms, which was concrete in 2013, in which the target was the leading Mexican brewer Grupo Modelo and the buyer the world leader in this sector Ab InBev. The acquisition has brought changes that directly afect the dynamics of the industry in Mexico. This situation favored microbrewers and craft ber segment in the country. In adition represent an efort of the family owners (Arambuluzabala, Diez and Fernandez) for increasing the global presence of the firm. The results presented by the company were analyzed to make a comparative analysis of the efects of the transaction on the company, which have ben mainly mergers and sales of other economic units belonging to corporate.

Keywords

Acquisitions, FDI, Grupo Modelo, Internationalization.

Full Text