Attitude of Employees towards TV News Reporters in Relation to Gender and Job Category

There is a debate in public that TV reporters had become very powerful, crucial, social change agents, but at the same time they are criticized that they are money orient and power seeker. Many times they exert in due pressure on employees, therefore, it was thought that employees would have different type of opinion about TV reporters. The present research, therefore aimed at to investigate the gender and job category variations in attitude towards TV news reporters. An Attitude towards TV News Reporters was administered on 90 males and 90 females employees taken equally from three job categories i.e. government teacher, government employee and government officers. In two way ANOVA results found to be significant in case of activeness dimension only.