Indian Journal of Industrial Relations: Economics & Social Dev.

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Linking Corporate Social Responsibility & Work Engagement:An Empirical Evidence


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1 I. K. Gujral Punjab Technical University, Kapurthala, Punjab, India
     

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Despite the claim that corporate social responsibility practices have a significant impact on employees’ attitude and behavior and play an important role in increasing the level of employee’ work engagement, the understanding of this phenomenon has been neglected especially in Indian context. The present study intends to fill this gap by analyzing the linkage between CSR and work engagement. A survey research was conducted. Primary data from 100 managerial employees from top 10 Indian commercial banks was collected. The data was analyzed using PLS-SEM method for measuring the relationship among the constructs. Results of the study show the positive effect of corporate social responsibility on employees’ work engagement. Findings would be useful for managers to have a better insight towards applying corporate social responsibility to boost the level of work engagement among employees.
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  • Linking Corporate Social Responsibility & Work Engagement:An Empirical Evidence

Abstract Views: 363  |  PDF Views: 0

Authors

Deepali Soni
I. K. Gujral Punjab Technical University, Kapurthala, Punjab, India
Pooja Mehta
I. K. Gujral Punjab Technical University, Kapurthala, Punjab, India

Abstract


Despite the claim that corporate social responsibility practices have a significant impact on employees’ attitude and behavior and play an important role in increasing the level of employee’ work engagement, the understanding of this phenomenon has been neglected especially in Indian context. The present study intends to fill this gap by analyzing the linkage between CSR and work engagement. A survey research was conducted. Primary data from 100 managerial employees from top 10 Indian commercial banks was collected. The data was analyzed using PLS-SEM method for measuring the relationship among the constructs. Results of the study show the positive effect of corporate social responsibility on employees’ work engagement. Findings would be useful for managers to have a better insight towards applying corporate social responsibility to boost the level of work engagement among employees.

References