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Heatmap Analysis of Webpages


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1 Vidyavardhini's College of Engineering and Technology, K.T. Marg, Vartak College Campus Vasai Road, Vasai, Virar - 401 202, Maharashtra, India

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These days, as everything has gone online and virtual, we use websites on a regular basis in our daily lives. However, in order to match user needs, the question of how website admins would learn what the user wants emerges. So, using techniques like mouse clicking, this project captures information about user activity on a web page, and then using the appropriate technology, it converts the data into meaningful and insightful heatmaps. Its main goal is to make websites more user-friendly by providing web administrators with valuable information about users’ activities.

Keywords

Heatmap, Statistics, User Experience, User Interface, Web Tracking, Websocket.
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  • Heatmap Analysis of Webpages

Abstract Views: 249  |  PDF Views: 0

Authors

Ankitkumar Chaudhary
Vidyavardhini's College of Engineering and Technology, K.T. Marg, Vartak College Campus Vasai Road, Vasai, Virar - 401 202, Maharashtra, India
Prashant Bhatkal
Vidyavardhini's College of Engineering and Technology, K.T. Marg, Vartak College Campus Vasai Road, Vasai, Virar - 401 202, Maharashtra, India
Vikas Dabhi
Vidyavardhini's College of Engineering and Technology, K.T. Marg, Vartak College Campus Vasai Road, Vasai, Virar - 401 202, Maharashtra, India
Anagha Patil
Vidyavardhini's College of Engineering and Technology, K.T. Marg, Vartak College Campus Vasai Road, Vasai, Virar - 401 202, Maharashtra, India

Abstract


These days, as everything has gone online and virtual, we use websites on a regular basis in our daily lives. However, in order to match user needs, the question of how website admins would learn what the user wants emerges. So, using techniques like mouse clicking, this project captures information about user activity on a web page, and then using the appropriate technology, it converts the data into meaningful and insightful heatmaps. Its main goal is to make websites more user-friendly by providing web administrators with valuable information about users’ activities.

Keywords


Heatmap, Statistics, User Experience, User Interface, Web Tracking, Websocket.

References





DOI: https://doi.org/10.17010/ijcs%2F2022%2Fv7%2Fi4%2F172375