Table of Contents
Vol 42, No 5 (2012)
Open Access
Subscription Access
Articles
| Product Recall: An Evaluation of Few Issues | ||
| N. K. Vijayalakshmi, J. Madegowda | ||
| Vol 42, No 5 (2012), Pagination: 4-9 | ||
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| Blog Popularity and Activity on Social Media: An Exploratory Research | ||
| Anil Bhat | ||
| Vol 42, No 5 (2012), Pagination: 10-18 | ||
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| Emerging Challenges & Issues of Pulses in Commodity Futures Market | ||
| Varsha S. Sukhadeve, Yogesh Yugalkishore Biyani | ||
| Vol 42, No 5 (2012), Pagination: 19-24 | ||
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| Shopping Malls & Consequences on the Human Rights on Small Traders in NCR Delhi | ||
| N. H. Mullick | ||
| Vol 42, No 5 (2012), Pagination: 25-29 | ||
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| Effectiveness of Advertisements in India: An Empirical Study | ||
| Dalip Raina, Kritika Khajuria | ||
| Vol 42, No 5 (2012), Pagination: 30-38 | ||
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| Food Products Packaging: A Study of its Effects on Consumer Behaviour | ||
| Sunil Giri, Vishal Sharma | ||
| Vol 42, No 5 (2012), Pagination: 39-46 | ||
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| Foreign Direct Investment in Multi-Brand Retail: Opportunities and Threats | ||
| Sunil Kumar | ||
| Vol 42, No 5 (2012), Pagination: 47-52 | ||
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| Structural Equation Modeling Approach to Elucidate the Impact of IMC on Brand Equity in Life Insurance Industry | ||
| Omdeep Gupta, Kaynat Nasser, Nibedita Biswas | ||
| Vol 42, No 5 (2012), Pagination: 53-62 | ||
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