Table of Contents
Vol 49, No 2 (2019)
Open Access
Subscription Access
Articles
Role of Social Network in Defining the Impact of Marketing - Mix on Satisfaction from Food Items at Subsistence Marketplace | ||
Yukti Sharma, Reshma Nasreen, Amit Kumar | ||
DOI:10.17010/ijom/2019/v49/i2/141579 , Vol 49, No 2 (2019), Pagination: 7-24 | ||
ABSTRACT | PDF | Abstract Views: 234 | PDF Views: 0 |
Flyers' Gratification Towards Rajiv Gandhi International Airport | ||
A. Arun Kumar, D. Kiran Kumar, V. Shekhar | ||
DOI:10.17010/ijom/2019/v49/i2/141581 , Vol 49, No 2 (2019), Pagination: 25-37 | ||
ABSTRACT | PDF | Abstract Views: 239 | PDF Views: 0 |
Consumer Perception Towards Social Media Advertisements : A Study Done in a Semi-Urban City of South India | ||
Adesh Padival, Lidwin Kenneth Michael, Sunith Hebbar | ||
DOI:10.17010/ijom/2019/v49/i2/141582 , Vol 49, No 2 (2019), Pagination: 38-51 | ||
ABSTRACT | PDF | Abstract Views: 269 | PDF Views: 0 |
An Exploratory Study of Positioning of Cement Brands in Rajasthan | ||
S. Shyam Prasad, Vishwajeet Singh Rathore, Aslam Ahmed Kathawala | ||
DOI:10.17010/ijom/2019/v49/i2/141583 , Vol 49, No 2 (2019), Pagination: 52-60 | ||
ABSTRACT | PDF | Abstract Views: 240 | PDF Views: 0 |