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Chandrasekhar, S.
- Basic Principles of Drug Discovery and Development
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1 Indian Institute of Chemical Technology, Uppal Road, Hyderabad 500 007, IN
1 Indian Institute of Chemical Technology, Uppal Road, Hyderabad 500 007, IN
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Current Science, Vol 111, No 5 (2016), Pagination: 932-933Abstract
This book will be of interest to followers of medicinal chemistry, drug discovery and biologists working in collaboration with chemists in finding new scaffolds as better therapeutics. It lists various steps that form the basis of drug discovery and each chapter covers examples which illustrate the concept.- Modelling the Brand Equity Using Structural Equation Modelling
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PDF Views:119
Authors
Affiliations
1 Fore School of Management, IN
2 Amity Business School, IN
1 Fore School of Management, IN
2 Amity Business School, IN
Source
Management Dynamics, Vol 8, No 2 (2008), Pagination: 59-70Abstract
Modelling the Brand Equity is a must for any corporate. How much a brand is worth? Brands dijfer in their power and value in the market place. Brand Equity is the estimated value of premium customers are willing to pay for using a branded product compared to an unbranded product. Brand is an intangible assets and it is difficult to measure it directly. Brands, however, do not necessarily last forever Hence it is important that they are monitored over a period of time. Structural Equation Modelling methodology (SEM) provides a method to model brand equity that cannot be directly measured. In SEM terminology these are called latent variables. They are estimated using measured variables, or indicator variable(s).The measured variables need not be reliable and there will be a measurement error associated with each indicator variable. One latent variable can drive other latent variables and there can be two types of effects: Direct and indirect. By using SEM with multiple indicator variables we can model important latent variables while also taking into account unreliability of measured variables. This paper describes applying SEM to model the brand equity of Airlines. It also studies the comparison of SEM models across segments and identifies the most important variable(s) affecting the Brand equity. Primary data is used for analysis, collected among different dimensions covering demographic, satisfaction, commitment. Trust, Relation etc.- Prodrug Design:Perspectives, Approaches and Applications in Medicinal Chemistry
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PDF Views:74
Authors
Affiliations
1 CSIR-Indian Institute of Chemical Technology, Uppal Road, Hyderabad-500 007, IN
1 CSIR-Indian Institute of Chemical Technology, Uppal Road, Hyderabad-500 007, IN
Source
Current Science, Vol 112, No 03 (2017), Pagination: 642-643Abstract
Prodrugs are gaining importance in drug development and delivery. Several of the unwanted properties present in the lead molecule are overcome by their conversion into a prodrug. Though the art of synthesizing prodrugs is becoming important now, several molecules have existed earlier as prodrugs. A classical example is methyl salicylate.- The Stability of Inviscid Flow between Rotating Cylinders
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Authors
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1 University of Chicago, US
1 University of Chicago, US
Source
The Journal of the Indian Mathematical Society, Vol 24, No 1-2 (1960), Pagination: 211-221Abstract
In the absence of viscosity, a purely rotational flow in which the angular velocity, Ωr, is an arbitrary function of the distance, r, from the axis of rotation is a permissible solution of the equations of motion.- The Practice of Medicinal Chemistry
Abstract Views :223 |
PDF Views:69
Authors
Affiliations
1 CSIR-Indian Institute of Chemical Technology, Hyderabad 500 007, IN
1 CSIR-Indian Institute of Chemical Technology, Hyderabad 500 007, IN
Source
Current Science, Vol 112, No 08 (2017), Pagination: 1762-1762Abstract
The book The Practice of Medicinal Chemistry is in the fourth edition which highlights the importance of the topic and its relevance. The book has been rightfully called as 'bible of medicinal chemistry'. It has been reviewed and recommended since the first edition in 1996.- Innovative Approaches in Drug Discovery:Ethnopharmacology, Systems Biology and Holistic Targeting
Abstract Views :193 |
PDF Views:68
Authors
Affiliations
1 CSIR-Indian Institute of Chemical Technology, Tarnaka, Uppal Road, Hyderabad 500 007, IN
1 CSIR-Indian Institute of Chemical Technology, Tarnaka, Uppal Road, Hyderabad 500 007, IN
Source
Current Science, Vol 113, No 04 (2017), Pagination: 802-802Abstract
A comprehensive book written by experts in corresponding fields, it comprises 16 chapters. The first chapter is about drug discovery and pharmacognosy, which is more a historical account of the concepts and pitfalls of drug discovery. It is sub-divided into fourteen sub-sections covering areas such as synthetic drugs, ethnopharmacology and natural products, emergence of biotechnology, drug discovery process, drug discovery impasse, new drug approvals, drug recalls and withdrawals, why drugs fail, need for novel approaches, chemical approaches, pharmacology approaches, biological approaches and formulatory discovery.- Advances in Clinical Chemistry
Abstract Views :196 |
PDF Views:73
Authors
Affiliations
1 CSIR-Indian Institute of Chemical Technology, Tarnaka, Uppal Road, Hyderabad 500 007, IN
1 CSIR-Indian Institute of Chemical Technology, Tarnaka, Uppal Road, Hyderabad 500 007, IN
Source
Current Science, Vol 113, No 05 (2017), Pagination: 978-978Abstract
The book under review is a useful addition to the literature of clinical chemistry containing valuable information to the concerned clinicians for appropriate diagnosis and effective treatment.- Science Close to Checkmating COVID-19
Abstract Views :257 |
PDF Views:82
Authors
Affiliations
1 CSIR-Indian Institute of Chemical Technology, Tarnaka, Hyderabad 500 007, IN
1 CSIR-Indian Institute of Chemical Technology, Tarnaka, Hyderabad 500 007, IN