South Asian Journal of Management

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Entrepreneurial Success and Life Satisfaction Among Women Entrepreneurs in Micro Enterprises


Affiliations
1 Sona College of Technology, Department of Management Studies, Salem, Tamil Nadu, India
2 Department of Management Studies, Indian Institute of Technology Madras, India
     

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Many entrepreneurship researchers share the opinion that entrepreneurship is a positive force which enhances employment generation and promotes new products and services to meet the needs and wants of their clients. However, emphasis on entrepreneurship within micro enterprises is limited. Hence, an attempt was made to identify and assess entrepreneurial attitude orientation and competencies and skills among women entrepreneurs in micro enterprise leading to entrepreneurial success and ultimately life satisfaction. Multivariate analysis technique like Factor Analysis and Structural Equation Modeling (SEM) were conducted to identify the entrepreneurship success related factors. The findings showed a direct relationship between entrepreneurial attitude related constructs and entrepreneurial competencies related factors, leading to entrepreneurial success, and life satisfaction among micro entrepreneurs.
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  • Entrepreneurial Success and Life Satisfaction Among Women Entrepreneurs in Micro Enterprises

Abstract Views: 188  |  PDF Views: 0

Authors

Latha Krishnan
Sona College of Technology, Department of Management Studies, Salem, Tamil Nadu, India
T. J. Kamalanabhan
Department of Management Studies, Indian Institute of Technology Madras, India

Abstract


Many entrepreneurship researchers share the opinion that entrepreneurship is a positive force which enhances employment generation and promotes new products and services to meet the needs and wants of their clients. However, emphasis on entrepreneurship within micro enterprises is limited. Hence, an attempt was made to identify and assess entrepreneurial attitude orientation and competencies and skills among women entrepreneurs in micro enterprise leading to entrepreneurial success and ultimately life satisfaction. Multivariate analysis technique like Factor Analysis and Structural Equation Modeling (SEM) were conducted to identify the entrepreneurship success related factors. The findings showed a direct relationship between entrepreneurial attitude related constructs and entrepreneurial competencies related factors, leading to entrepreneurial success, and life satisfaction among micro entrepreneurs.