South Asian Journal of Management

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“Fostering Creativity:Expert Solutions to Every Day Challenges”—Pocket Mentor Series


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1 Centre for Organization Development, Madhapur, Cyberabad, Hyderabad., India
     

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Creativity is the consistent forefront in our culture today. It is the driving factor in today’s global economy and essential to free enterprise. With such significance of creativity, people like Daniel Pink went on to coin the term ‘conceptual age’ and place it among other phases of e-recorded economic development of the world. Daniel Pink, in his book, A Whole New Mind: Why Right-Brainers Will Rule the Future, shares the following ages,[1] the agriculture age (farmers), the industrial age (factory workers), the information age (knowledge workers) and the conceptual age (creators and empathizers).
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  • “Fostering Creativity:Expert Solutions to Every Day Challenges”—Pocket Mentor Series

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Authors

Lalitha Akundi
Centre for Organization Development, Madhapur, Cyberabad, Hyderabad., India

Abstract


Creativity is the consistent forefront in our culture today. It is the driving factor in today’s global economy and essential to free enterprise. With such significance of creativity, people like Daniel Pink went on to coin the term ‘conceptual age’ and place it among other phases of e-recorded economic development of the world. Daniel Pink, in his book, A Whole New Mind: Why Right-Brainers Will Rule the Future, shares the following ages,[1] the agriculture age (farmers), the industrial age (factory workers), the information age (knowledge workers) and the conceptual age (creators and empathizers).