South Asian Journal of Management

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Campus-IL: Enhancing Teachers’ Learning Experience


Affiliations
1 Department of Management Studies, Indian Institute of Technology Madras (IITM), IIT P. O. Chennai-600 036; and Assistant Professor, Xavier Institute of Management and Entrepreneurship (XIME) Kochi, Kinfra Hi-Tech Park, Off HMT Road, HMT P. O., Kalamassery, Kochi-683 503, Kerala, India
2 Xavier Institute of Management and Entrepreneurship (XIME) Kochi, Kinfra Hi- Tech Park, Off HMT Road, HMT P. O., Kalamassery, Kochi-683 503, Kerala, India
3 Education and Teacher Training, Campus IL, B.S.R 4 Tower, Floor 22, Bnei Brak, Israel
     

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Campus-IL, Israel’s National Digital learning platform was launched in 2018 as the flagship project of Digital Israel. Campus-IL, in partnership with other organizations, had developed the Micro-Credential courses for Professional Development of the teaching fraternity in Israel. Although the number of users enrolling for these courses were increasing over time, the completion rates of these courses were abysmally low. Mr. Avishay Friedler, the Digital Learning Strategist at Campus-IL, was concerned about the future of Micro-Credential courses. He had observed that the stickiness to Campus-IL’s learning platform and the users’ motivation to reuse the platform were the major concerns. As the strategist for Campus-IL, it was particularly important for him to address these issues, before undertaking any major expansion drives, lest these issues also scale with up with the expansion. Mr. Friedler was considering ways to improve the motivation levels of the users enrolling for the courses, and to enhance the overall learning experiences of the users.

Keywords

Digital Learning, Micro-credential Courses, Massive Open Online Courses (MOOCs), Motivation, User-experience.
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  • Campus-IL: Enhancing Teachers’ Learning Experience

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Authors

Rahul R. Lexman
Department of Management Studies, Indian Institute of Technology Madras (IITM), IIT P. O. Chennai-600 036; and Assistant Professor, Xavier Institute of Management and Entrepreneurship (XIME) Kochi, Kinfra Hi-Tech Park, Off HMT Road, HMT P. O., Kalamassery, Kochi-683 503, Kerala, India
Joshin John
Xavier Institute of Management and Entrepreneurship (XIME) Kochi, Kinfra Hi- Tech Park, Off HMT Road, HMT P. O., Kalamassery, Kochi-683 503, Kerala, India
Avishay Friedler
Education and Teacher Training, Campus IL, B.S.R 4 Tower, Floor 22, Bnei Brak, Israel

Abstract


Campus-IL, Israel’s National Digital learning platform was launched in 2018 as the flagship project of Digital Israel. Campus-IL, in partnership with other organizations, had developed the Micro-Credential courses for Professional Development of the teaching fraternity in Israel. Although the number of users enrolling for these courses were increasing over time, the completion rates of these courses were abysmally low. Mr. Avishay Friedler, the Digital Learning Strategist at Campus-IL, was concerned about the future of Micro-Credential courses. He had observed that the stickiness to Campus-IL’s learning platform and the users’ motivation to reuse the platform were the major concerns. As the strategist for Campus-IL, it was particularly important for him to address these issues, before undertaking any major expansion drives, lest these issues also scale with up with the expansion. Mr. Friedler was considering ways to improve the motivation levels of the users enrolling for the courses, and to enhance the overall learning experiences of the users.

Keywords


Digital Learning, Micro-credential Courses, Massive Open Online Courses (MOOCs), Motivation, User-experience.

References