Adarsh Journal of Management Research

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A Conceptual Study on the Barriers to Adaption of Green Buildings in India


Affiliations
1 School of Management Studies, University of Hyderabad, Hyderabad, India
 

Purpose of the study: The purpose of the study is to explore the interplay of barriers of green buildings and their effect on adoption intention of green buildings in India.

Design/Methodology: This is a conceptual paper written through review of literature in this area and expert opinion.

Findings: The present barriers to adaption of green buildings in the perspective of builders who are the immediate adaptors of green buildings are listed out and a conceptual framework is proposed.

Limitations: The framework proposed in this paper needs to be empirically validated.


Keywords

Green Buildings, Marketing Green Buildings, Green Building Adoption.
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Abstract Views: 437

PDF Views: 167




  • A Conceptual Study on the Barriers to Adaption of Green Buildings in India

Abstract Views: 437  |  PDF Views: 167

Authors

Kranti Chintakunta
School of Management Studies, University of Hyderabad, Hyderabad, India

Abstract


Purpose of the study: The purpose of the study is to explore the interplay of barriers of green buildings and their effect on adoption intention of green buildings in India.

Design/Methodology: This is a conceptual paper written through review of literature in this area and expert opinion.

Findings: The present barriers to adaption of green buildings in the perspective of builders who are the immediate adaptors of green buildings are listed out and a conceptual framework is proposed.

Limitations: The framework proposed in this paper needs to be empirically validated.


Keywords


Green Buildings, Marketing Green Buildings, Green Building Adoption.

References





DOI: https://doi.org/10.21095/ajmr%2F2016%2Fv9%2Fi2%2F108457