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Authors
Affiliations
1 Dr B. R. Ambedkar University, Srikakulam, Etcherla, ET
2 Acharya Bangalore B-School, Bengaluru, IN
Source
AMBER – ABBS Management Business and Entrepreneurship Review, Vol 7, No 2 (2016), Pagination: 65-68
Abstract
The Rules of Retail have changed. These New Rules bring new opportunities for the retail industry - opportunities that might themselves become game changers. More and more, innovative retailers are resorting to using brilliant strategies, advanced technologies, best practices, and operational excellence - grow revenue by delivering satisfying buying experiences wherever their customers are and whenever they want to buy.Today, many retailers are partnering with software companies to receive innovative business solutions, and comprehensive portfolio of offerings, which help the retailers use these rules toguide them and build deeper and stronger customer relationships, reduce cost and increase efficiency.ICTs help them achieve this through their integrated IT, BPO, and Infrastructure services and proprietary Retail Industry Solutions.
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