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Singh, Chandra B. P.
- Acceptance and Use of Digital Technology: Re-Validating Venkatesh’s Model on School Teachers
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Authors
Affiliations
1 Prof. of Psychology (Rtd.), Dept. of Psychology, T M Bhagalpur University, Bhagalpur, Bihar, IN
1 Prof. of Psychology (Rtd.), Dept. of Psychology, T M Bhagalpur University, Bhagalpur, Bihar, IN
Source
Abhigyan, Vol 41, No 1 (2023), Pagination: 3-12Abstract
The study attempts to re-validate Venkatesh’s model of acceptance and use of digital technology on school teachers. 197 school teachers participated in the study on the Qualtrics survey platform. The study used Smart PLS-SEM (Partial-Least Squares-Structural Equation Model) to re-validate the Venkatesh’s model. Teachers adopted digital technology for online teaching, leading to continued behavioural usage intention. Facilitating conditions and perceived cost emerged as strong predictors in promoting behavioural intention to use digital technology. The research showed that teachers would continue using technology in future irrespective of the situation. Social influence was less effective in predicting behavioural intention; habit, on the other hand, had no direct link to the use behaviour as expected; and perceived cost had a direct linkage to the use behaviour, showing that teachers acknowledged the affordable cost of digital tools for teaching. Based on path coefficients, the study confirmed the significant effects of latent constructs on behavioural intention (BI).Keywords
Digital Technology, Online Teaching, Habit, Behavioural Intention, Social Influence.
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- Footnotes. The study received support from Bihar Education Project Council, Patna and State Council of Educational Research and Training, Patna. Thanks are acknowledged to team members who supported the investigator during data collection and analysis.