Effective Supply Chain Management Equilibrates the Supply and Demand Management of an Organization

The success of every organization, whether it is manufacturing or service providing, depends on supply chain management system. Supply chain management of an organization refers to supply of finished product (goods) or services to the ultimate consumer. The manufacturing organization produced product according to the needs and wants of the customer and distributing them to the customer. The demand of the customers satisfied with the supply side of the manufacturing organization, this only effectively done by the efficient work of supply chain management of the organization which equilibrates the supply side of product or services flow from an organization to satisfied the demand side of customer. This paper studies the effect of a supply chain management system of an organization which leads to equilibrate the supply and the demand management on the basis of literature review and the concepts of supply chain management.