Service Quality Dimensions of E-Banking:An Empirical Analysis in India

The purpose of this paper is to determine the differences in customers' perception towards service quality dimensions of E-banking in public and private banks. A convenience sampling technique was used to recruit 320 customers through a well designed questionnaire from Public and Private Banks of NCR, India. Data has been analysed by Reliability test, Factor analysis, Descriptive analysis and Independent sample t-test. Results of t-test indicate that perception of the customers on all service quality dimensions of E-banking between the public and private banks is significant.