A Study on Women Entrepreneurs and Their Goals for Nation Building - (With Reference To Bhilai C.G)

In the era of Liberalization, Privatization and Globalization along with ongoing IT revolution, today's world is changing at a surprising pace. Political and Economic transformations appear to take place everywhere. Today, women entrepreneurs represent a group of women who have broken away from the beaten track and are exploring new avenues of economic participation. It is high time that countries should rise to the challenge and create more support systems for encouraging more entrepreneurship amongst women.

Women, who succeed as entrepreneurs are risk taking personalities. The women entrepreneurs have their own identity in the world of entrepreneurship. Most of them are capable of fully identifying themselves in their new economic role in society.

In India, entrepreneurship has traditionally been considered a male prerogative. However, in tandem with a changing socio-cultural environment and an increase in educational opportunities, women have started recognising their inherent talents and business skills. With the help of various governmental and non-governmental agencies, growing numbers of women are joining the ranks of entrepreneurs. When we look at the social scenario down the ages we observe that women constitute nearly half of the world population. Women as mothers are architects who build the future of a generation.

For women entrepreneurs," starting and operating a business involves considerable risks and difficulties regarding obtaining lines on credit, problems in marketing management, production, advertising and packaging and other sociopersonal, managerial, technical, Raw-material, Inventory, Financial and governmental assistance problems. This study was carried out as the role of women entrepreneurs and has gained significance in today's environment. The present study is based on the women entrepreneurs in and around Bhilai.