Services Provided and Availed by the Dairy Farmers from Selected Milk Processing Agencies

The study was undertaken to identify the services provided by the milk processing agencies and services availed by the dairy farmers. The data were collected from 150 dairy farmers of Jagron block, fifty each from Cooperative, Multinational and Private Milk processing agencies. The data were collected with the help of interview schedule method and analyzed by using statistical tools viz., frequencies and percentage. The findings revealed that dairy services such as AI facilities, veterinary medicines, veterinary doctors, milking machine, provision of fodder, seeds and dairy literature were provided by Cooperative and multinational milk processing agencies whereas private milk processing agencies provided a calendar containing 32 points of clean milk production. It is suggested that extension personnel of cooperative as well as multinational milk processing agencies should educate the farmers regarding the facilities provided by these agencies so that dairy farmers are able to select right agency to sell their milk. Milk production is a intensive enterprise as it needs huge initial investment. At present, dairy farmers are not getting the facility of advance payment from some of the milk processing agencies. Therefore, dairy loans should be introduced at subsidized rates for making initial investment and milk producers need to be advised on the production if more and cheaper milk by following better breeding, feeding and management practices.