A Study on Awareness of Entrepreneurial Programs and Support among the Women MBA Graduates with Respect to Prakasam District

Women are an important part of the society and play a significant role in nation building. Women constitute around 48% of population in India. Equal opportunities need to be provided to them in every sector be it is a science, Technology business etc., for the development of the nation. Their participation is must in the economic activities for increasing productivity, fostering economic growth and ensuring livelihood securities to women which have long remained as a concept among policy makers. In this regard, one area having a significant impact on the economy is Entrepreneurship. In addition to the contribution to the economy, entrepreneurship helps in the generation of employment. This is a vital importance especially in the rising sun state of Andhra Pradesh because of the bifurcation the newly generated state has lost a lot of Industries and increase a lot of unemployment. It is a dangerous situation to the state economy, financially and socially. In this context Government of Andhra Pradesh encouraged Entrepreneurship Development is the Top priority. The government and its Institutions and non-governmental Institutions have providing tremendous opportunities to opening up of enterprises for women. Therefore it is very essential to educate the women by providing formal as well as entrepreneurial education. The present study deals about the awareness about opportunities and support given by government and non-governmental Institutions to women entrepreneurship among the MBA graduates from Prakasam district of Andhra Pradesh. This research is based on the primary Data collected from 100 women MBA graduates. The collected data was analyzed and interpreted by using statistical tools like classification, tabulation, percentage, scaling technique and ANOVA. The study identified and suggested that the educational, governmental and nongovernmental failed to create awareness among the educated women about source, opportunities, programs, and support to become entrepreneurs. There should be increase the awareness level among women MBA graduates about the benefits, support and opportunities provided by governmental and nongovernmental opportunities for the entrepreneur development and there encouraged then to earn self-income for the benefit of the country and state.