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Agrawal, Akash Deepak
- The Relationship between Dividend Payout Fakhruddin Sunelwala and Firm Performance: A study of Automobile Companies Operating in India
Authors
1 Datta Meghe Institute of Management Studies, Nagpur, IN
Source
Indira Management Review, Vol 9, No 1 (2015), Pagination: 16-22Abstract
Dividend policy is basically concerned with deciding to pay dividend in cash now, or to pay increased dividends at a later stage or distribution of profit in the form of bonus shares. Dividend payment is an important consideration used by present as well as prospective shareholders in valuing the worth of the share. This paper gives an insight of various dividend models like WALTER'S MODEL, GORDON'S MODEL & MODIGLIANI AND MILLER APPROACH. This research paper is an effort to find out the impact of firm performance that is net income or profit on dividend payout policy of the selected automobile companies by using multiple regression technique. The results of the regression analysis showed that up to 46 % (R-Square) of the Dividend Payout Ratio was affected by Return on Capital employed (ROCE) and Return on net worth (RONW).Keywords
Dividend Policy, Dividend Models, Dividend Payout Ratio, Return on Capital Employed and Return on Net Worth.Full Text
References
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- Green Marketing: Sustainable Marketing Strategy
Authors
1 DattaMeghe Institute of Management Studies, Nagpur, IN
Source
Indira Management Review, Vol 7, No 1 (2013), Pagination: 17-31Abstract
Green marketing is a phenomenon which is rapidly gaining importance in the modern market. It has redefined theway of marketing aswell as packaging products; also there is an increasing trend among companies to adopt this concept for portraying an environment friendly as well as a socially responsible organization. Even consumers are becoming increasingly concerned about the effect of environment by the products being used by them, leading to an integration of environmental issues in their purchase decisions. Hence corporates are facing the double dilemma of balancing the consumer needs, using environmentally friendly material&keeping the costs low.
Purpose - The study seeks to explore the factors which influence the consumer attitude and behavior towards green practices in India and also to explore the consumers' intentions to pay for these practices. It also seeks to uncover different areas of concern like the awareness level among consumers regarding the concept of green marketing, their views regarding different factors governing it like availability of eco friendly substitutes in place of plastic. This paper also examines whether consumers would be willing to pay extra for eco friendly materials aswell role of different parties like government, corporate etc in implementing these practices.
Design/methodology/approach - A quantitative and qualitative research methodology using a questionnaire along with secondary research has been proposed. A structured questionnaire has been used using convenience-sampling technique from NagpurRegion in India.
Keywords
Eco Friendly, Environment Friendly, Greenmarketing.Full Text