Behavior Change Communication– From Awareness to Action

Health and life skills involve learning about the habits, behaviors, interactions and decisions related to healthy daily living. It is personal in nature and involves abilities based on a body of knowledge and practice that builds on personal values and beliefs within the context of family and community. These learning cannot be achieved by only imparting health knowledge by health education but successfully makes difference by changing the behavior of the people by changing attitude and practice through Behavior Change Communication.