Open Access
Subscription Access
Open Access
Subscription Access
Constraints Faced by Cabbage Growers and Nature of Marketing in North Karnataka
Subscribe/Renew Journal
The study was conducted in Belagavi and Haveri districts of Northern Karnataka during 2015-16 to know the nature of marketing of cabbage. The findings of the study depicts that 57.50 per cent of cabbage growers get the market information from the others who visits market followed by mobile (32.50%) and personally visiting market (10.00%), respectively. Exactly equal (40.00%) per cent of the respondents were using mini tempo and truck as the means of transport. More than half (57.50%) of the respondents sold their produce to the village merchants followed by commission agents (33.33%) and consumers (9.17%). Further, farm gate (57.50%) acted as the major venue for marketing followed by exactly equal (16.67%) per cent of respondents sold their produce in local agricultural produce marketing committee (APMC) and distant markets and meager (9.16%) of respondents sold produce directly to the consumers. The problem of pest and disease in production and fluctuation in market price in marketing ranked first in constraints faced by the cabbage growers.
Keywords
Cabbage, Nature of Marketing, Constraints.
Subscription
Login to verify subscription
User
Font Size
Information
- Hegde, R.N. and Madhuri, N.V. (2013). A study on marketing infrastructure for fruits and vegetables in India. National Institute of Rural Development, Hyderabad (A.P.) INDIA.
- Johnson, B. and Manoharan, M. (2009). Marketing behaviour of cashew farmers. Indian Res. J. Extn. Edu., 9(1): 6-10.
- Rai, D.P., Singh, Santosh Kumar and Dangi, Jeetendra Singh (2014). A study on entrepreneurial behaviour of vegetable growers in Bhopal district of M.P. Agric. Update, 9(3): 368 - 372.
- Sridevi, K. and Sekar, V. (2014). Marketing behaviour of coffee growers. J. Extn. Edu., 26 (2) : 5229-5235.
- Srinivas, M. V., Venkatareddy, Y. B. and Lakshman, R. B. S. (2014). A study on marketing practices followed by tomato growers and source of market information. Internat. J. Mktg. & Human Resour. Mgmt., 5(4): 1-05.
- Yoshodhara, B. and Narasimha, N. (2012). Marketing behaviour of onion growers in Chitradurga district of Karnataka. Mysore J. Agric, Sci., 46 (4) : 874-879.
Abstract Views: 268
PDF Views: 1