Film Business:From Single Screens to Multiplexes

Gone are the days when we used to hear terms like silver jubilee, golden jubilee&diamond jubilee and houseful board was used frequently by the exhibitors. The era of multiplexes doesn't even recognize most of these terms. Business has grown four folds and so is the investment in producing a film. This paper draws attention towards what is the difference between the way revenue was generated in film industry in the past and what are the current trends. Also, how the investment is also on the rise as this huge budget of film making is a big problem for small and medium size production houses. Moreover, it is an attempt to throw light on how the arrival of technology led the makers change their scheme of things i.e. how they used to offer their product (film) to the customers (audience) decades ago and what they prefer to do in today's environment.