Management Dynamics

The PDF file you selected should load here if your Web browser has a PDF reader plug-in installed (for example, a recent version of Adobe Acrobat Reader).

If you would like more information about how to print, save, and work with PDFs, Highwire Press provides a helpful Frequently Asked Questions about PDFs.

Alternatively, you can download the PDF file directly to your computer, from where it can be opened using a PDF reader. To download the PDF, click the Download link above.

Fullscreen Fullscreen Off


This paper presents a critical but integrated overview of the factors that play a role in success product and service innovation respectively. The difference between service and product innovation is highlighted. The factors are drawn from a wide and diverse body of academic literature and classified into one of four categories namely strategic, organization, market and development factors. The integrated and summarized overview of critical success factors for innovation should be of considerable importance, not only to practitioners but also for researchers wishing to build an integrated and comprehensive framework for service or product innovation.

Keywords

Product Innovation, Service Innovation, Innovation.
User
Notifications
Font Size