Table of Contents
Vol 2, No 2 (2004)
From the Editors' Desk
| From the Editor's Desk | ||
| M. Adhikary, J. R. Arora | ||
| DOI:10.20968/rpm/2004/v2/i2/101056 , Vol 2, No 2 (2004), Pagination: 1-1 | ||
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Abstract Views: 347 | PDF Views: 92 | |
Research Papers
| Managing Biotechnology in Time Transition | ||
| S. R. Rao | ||
| DOI:10.20968/rpm/2004/v2/i2/101057 , Vol 2, No 2 (2004), Pagination: 1-8 | ||
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Abstract Views: 346 | PDF Views: 108 | |
| Risk Assessment on BPO (IT) New Venture Opportunity in India | ||
| S. Ajinth, T. J. Kamalanabha | ||
| DOI:10.20968/rpm/2004/v2/i2/101059 , Vol 2, No 2 (2004), Pagination: 9-17 | ||
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Abstract Views: 392 | PDF Views: 112 | |
Articles
| E-Commerce in the Age of New Millennium | ||
| Gajendra Singh, G. S. Batra | ||
| DOI:10.20968/rpm/2004/v2/i2/101060 , Vol 2, No 2 (2004), Pagination: 18-24 | ||
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Abstract Views: 439 | PDF Views: 94 | |
| A Managerial View of Hospital Accident and Emergency Department - a Critical Unit of Health Care Services | ||
| Mohd. Faisal Khan, Humera Khan | ||
| DOI:10.20968/rpm/2004/v2/i2/101061 , Vol 2, No 2 (2004), Pagination: 25-29 | ||
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Abstract Views: 563 | PDF Views: 113 | |
| Green Wash - Creating a Seduced Environmental Image | ||
| Vikas Nath | ||
| DOI:10.20968/rpm/2004/v2/i2/101064 , Vol 2, No 2 (2004), Pagination: 30-33 | ||
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Abstract Views: 338 | PDF Views: 107 | |
| Sales and Distribution with Freebie Toppings - a Study of an Emerging Practice in Marketing | ||
| Rupali Kumar | ||
| DOI:10.20968/rpm/2004/v2/i2/101066 , Vol 2, No 2 (2004), Pagination: 34-37 | ||
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Abstract Views: 232 | PDF Views: 122 | |
| Understanding Segmentation in Pharmaceutical Industry | ||
| Nandini Srivastava | ||
| DOI:10.20968/rpm/2004/v2/i2/101069 , Vol 2, No 2 (2004), Pagination: 38-40 | ||
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Abstract Views: 347 | PDF Views: 102 | |
| In the Realm of Brand Personality | ||
| B. Ray | ||
| DOI:10.20968/rpm/2004/v2/i2/101072 , Vol 2, No 2 (2004), Pagination: 41-43 | ||
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Abstract Views: 366 | PDF Views: 99 | |
| Quality in Management Education: Issues and Challenges | ||
| Anuja Pandey | ||
| DOI:10.20968/rpm/2004/v2/i2/101074 , Vol 2, No 2 (2004), Pagination: 44-46 | ||
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Abstract Views: 205 | PDF Views: 92 | |
| Indian Capital Market: An Overview | ||
| Aman Srivastava | ||
| DOI:10.20968/rpm/2004/v2/i2/101075 , Vol 2, No 2 (2004), Pagination: 47-51 | ||
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Abstract Views: 379 | PDF Views: 114 | |
Digression
| Tread Carefully to Lead Cheerfully | ||
| A.P. Mahshwari | ||
| DOI:10.20968/rpm/2004/v2/i2/101078 , Vol 2, No 2 (2004), Pagination: 52-54 | ||
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Abstract Views: 227 | PDF Views: 107 | |
| Tips to Get Optimum Results | ||
| M. V. Sastry | ||
| DOI:10.20968/rpm/2004/v2/i2/101080 , Vol 2, No 2 (2004), Pagination: 55-61 | ||
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Abstract Views: 254 | PDF Views: 110 | |
Book Review
| Total Quality Management - Principles, Practices and Cases | ||
| V. K. Mahajan | ||
| DOI:10.20968/rpm/2004/v2/i2/101082 , Vol 2, No 2 (2004), Pagination: 62-62 | ||
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Abstract Views: 235 | PDF Views: 101 | |