Table of Contents
Vol 18, No 2 (2020)
From the Editors' Desk
| From the Editor's Desk | ||
| Arati Basu | ||
| DOI:10.20968/rpm/2020/v18/i2/205944 , Vol 18, No 2 (2020), Pagination: | ||
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Abstract Views: 360 | PDF Views: 215 | |
Research Papers
| Design Thinking: Transforming Strategic Thinking towards Human-Centric Innovations | ||
| Sini V. Pillai, Vipin H., Abhilash V. S. | ||
| DOI:10.20968/rpm/2020/v18/i2/156851 , Vol 18, No 2 (2020), Pagination: 1-11 | ||
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| Impact of Faculty Development Investment on Enhancing Job Motivation and Satisfaction Among the Management Faculty Members | ||
| Gandhi L., Kannada S. | ||
| DOI:10.20968/rpm/2020/v18/i2/156852 , Vol 18, No 2 (2020), Pagination: 12-29 | ||
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Abstract Views: 371 | PDF Views: 154 | |
| Study of Digital Marketing Effectiveness for Star Category Classified Hotels in India | ||
| Amol Kumar, Asif Ali Syed, Ajay Singh | ||
| DOI:10.20968/rpm/2020/v18/i2/156853 , Vol 18, No 2 (2020), Pagination: 30-44 | ||
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Abstract Views: 466 | PDF Views: 337 | |
| Factors Triggering Usage of Social Networks: An Empirical Study in West Bengal | ||
| Moumita Dey, J. K. Das | ||
| DOI:10.20968/rpm/2020/v18/i2/156854 , Vol 18, No 2 (2020), Pagination: 45-63 | ||
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Abstract Views: 353 | PDF Views: 146 | |
| Impact of Organized Retail Strategy on Buying Behavior – A Case Study of Saudi Arabian Region | ||
| Syed Md Faisal Ali Khan, Irfan Ahmad | ||
| DOI:10.20968/rpm/2020/v18/i2/156060 , Vol 18, No 2 (2020), Pagination: 64-76 | ||
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Abstract Views: 389 | PDF Views: 184 | |
| Analysis of Knowledge Capital Development Initiatives in IT Sector | ||
| Lucas M., S. Rajamohan | ||
| DOI:10.20968/rpm/2020/v18/i2/156723 , Vol 18, No 2 (2020), Pagination: 77-88 | ||
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Abstract Views: 328 | PDF Views: 196 | |