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Study of Banc-Assurance for the Muslim Co-Operative Bank, Pune


Affiliations
1 Abeda Inamdar Senior College, Azam Campus, Savitribai Phule Pune University, Pune, India
 

The changing economic environment have led to the rapid development of the banking and insurance industries at global levels. The insurance industry has brought in new channels of distribution into existence owing to the merging of global financial markets, development of new technologies, universalization of banking industries and with the expansion of non banking activities. This has resulted in a new form of business named "BANCASSURANCE" wherein two big financial institutions have come together and have integrated all their strength and efforts to generate new means of marketing for encouraging their products and services.

Keywords

Banc Assurance, Global, Markets, Insurance.
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  • Manoj Kumar, "Bancassurance: A SWOT Analysis," Insurance Professional, 2000
  • Viswanadham, Dr. P. “Bancassurance in India: An Alternative Channel of Insurance Distribution” Indian Journal of Marketing, Nov. 2005
  • Jutur and Sharath, “Bancassurance: Indian Scenario” Chartered Financial Analyst. Aug. 2004
  • 14.139.121.106
  • http://ibexi.com/
  • http://www.hsbccardinfo.com/
  • www.corpbank.com
  • www.einsuranceprofessional.com
  • www.economictimes.com
  • en.wikipedia.org/
  • www.google.com
  • www.gicindia.com

Abstract Views: 248

PDF Views: 84




  • Study of Banc-Assurance for the Muslim Co-Operative Bank, Pune

Abstract Views: 248  |  PDF Views: 84

Authors

Ameena Mansoor
Abeda Inamdar Senior College, Azam Campus, Savitribai Phule Pune University, Pune, India

Abstract


The changing economic environment have led to the rapid development of the banking and insurance industries at global levels. The insurance industry has brought in new channels of distribution into existence owing to the merging of global financial markets, development of new technologies, universalization of banking industries and with the expansion of non banking activities. This has resulted in a new form of business named "BANCASSURANCE" wherein two big financial institutions have come together and have integrated all their strength and efforts to generate new means of marketing for encouraging their products and services.

Keywords


Banc Assurance, Global, Markets, Insurance.

References





DOI: https://doi.org/10.21904/weken%2F2016%2Fv1%2Fi2%2F98423