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After globalization India's energy consumption has been increasing at a relatively fast rate due to population growth and economic development. With an economy projected to grow at 6% to 8% per annum, there is a rapid urbanization and improvement in standards of living for millions of Indian households, the demand for energy is likely to grow significantly, now it is the challenge in front policy makers to take leverage from alternative forms of energy and promotion of energy conservation behavior. Use of renewable energy needs to be promoted. There is shortage of electricity supply this shortage may be minimized by use of fossil fuel for generation electricity, which is not good for the environment and the ecology. There has to be a balance between economic growth and pollution carrying capacity of the environment. In this study researchers analyzed the literature about energy consumption trends and need for energy conservation in world and in India. An attempt has been made to evaluate existing policy structure for promotion of conservation behavior and barriers for energy conservation in the households and to prepare a conceptual model on energy conservation behavior.

Keywords

Efficiency, Behavior, Energy Usage, Literature, Model.
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