Table of Contents
Vol 5, No 2 (2014)
Open Access
Subscription Access
Articles
| Can We Afford to Ignore Religion in Management Education? | ||
| Karanam Nagaraja Rao, Kumar Mukul, Ruchi Mishra | ||
| Vol 5, No 2 (2014), Pagination: 1-17 | ||
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Abstract Views: 488 | PDF Views: 2 | |
| The Impact of Headline and Celebrity on Consumer Mind and Retention | ||
| Gajendra Singh, Charu Singhal | ||
| Vol 5, No 2 (2014), Pagination: 18-55 | ||
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Abstract Views: 353 | PDF Views: 0 | |
| An Empirical Analysis of Customer Satisfaction of Indian Public Sector Banks | ||
| Dinesh D. Harsolekar, Svetlana Tatuskar | ||
| Vol 5, No 2 (2014), Pagination: 56-70 | ||
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Abstract Views: 565 | PDF Views: 0 | |
| Promotional Tools: Do Physicians Really Bite The Hook? | ||
| Vinita Srivastava, Meenakshi Handa, Anupama Vohra | ||
| Vol 5, No 2 (2014), Pagination: 71-84 | ||
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Abstract Views: 320 | PDF Views: 0 | |
| A Study of Workplace Stress and the Stifling Productivity of Teaching Faculty of B-schools of National Capital Region of Delhi | ||
| Renu Vij | ||
| Vol 5, No 2 (2014), Pagination: 85-97 | ||
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Abstract Views: 523 | PDF Views: 0 | |
| From Loan to Deposit: Deposit Creation by Banks and the Significance of Cash Reserves | ||
| Arnab Kumar Chowdhury | ||
| Vol 5, No 2 (2014), Pagination: 98-117 | ||
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Abstract Views: 393 | PDF Views: 1 | |