International Journal of Business Ethics in Developing Economies

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What is Green Chemistry? An OvervieW


Affiliations
1 UGC-Centre for Advanced Research in Chemistry, North Eastern Hill University (NEHU-Central University), Shillong, Meghalaya, India
     

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'ITC Limited' is a multi-business conglomerate that has, among its business portfolio Agri-Business, that has grown since its inception in 1990 to be one of India's largest exporters of agricultural products, with core competencies in select commodities like feed ingredients, foodgrains, marine products, processed fruits; contributing 56% of nearly US$ 5.4 billion of ITC's foreign exchange earnings over the last ten years (2013). However, the very nature of the business makes it highly dependent on water, a scarce natural resource. Infact, in a research done by the United Nations Population Fund (November 6, 2003), as much as two-thirds of the world's population is predicted to be under high water stress in 2025. To meet these qualms, ITC has formulated an innovativemodel - the Soil and Moisture Conservation Programme.

This Situational Case Study, targeted towards management students, studying Corporate Governance, Strategic Management, Business Environment, Business Policy,aims to identify the embedded sustainability model of ITC's Agri-business division; analyse it in terms of its challenges and impact; and initiate discussion about Corporate Sustainability vis-a-vis Corporate Social Responsibility (CSR). This original workmay also be undertaken for developmental related workshops/training programmes for students and working professionals of innovation, CSR, sustainability and shared, among others, in various Chambers of Commerce and Academic forums on the same. It is, however, not intended to serve as an endorsement, source of data, or illustration of effective or ineffective management. Certain names and information could have been disguised for confidentiality.


Keywords

Corporate Social Responsibility, Corporate Sustainability, Embedded Sustainability, Strategic CSR, Triple Bottom Line (TBL).
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  • Redasani, V. K., Kumawat, V. S., Kabra, R. P., Kansagara, P., & Surana, S. J. (2010). Applications of Green Chemistry in Organic Synthesis. International Journal of Chem Tech Research, 2(3), 18-56.

  • Schulte, P. A., McKernan, L. T., Heidel1, D. S., Okun, A. H., Dotson, G. S., Lentz, T. J., Geraci, C. L., Heckel, P. E., & Branche1. (2013). C. M.Occupational safety and health, green chemistry, and sustainability: A review of areas of convergence. Environmental Health, 12(31). doi:10.1186/1476-069X-12-31).

  • Hill, J., Kumar, D. D., & Verma, R. K. (n.d.) Challenges for Chemical Education: Engaging with Green Chemistry and Environmental Sustainability; The Chemist, 86(1).

  • Morais, A. R. C., & Bogel-Lukasik, R. (2013). Green chemistry and the biorefinery concept. Sustainable Chemical Processes, 1(18). doi: 10.1186/2043-7129-1-18).

  • Matus, K. (2011). Understanding Innovation for Sustainable Development: A Comparison study of Green Chemistry in the United States, India and China. Industrial Green Chemistry World Symposium cum exhibition 4th, 5th, and 6th December, 2011).


Abstract Views: 287

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  • What is Green Chemistry? An OvervieW

Abstract Views: 287  |  PDF Views: 2

Authors

Das Gupta Debarati
UGC-Centre for Advanced Research in Chemistry, North Eastern Hill University (NEHU-Central University), Shillong, Meghalaya, India

Abstract


'ITC Limited' is a multi-business conglomerate that has, among its business portfolio Agri-Business, that has grown since its inception in 1990 to be one of India's largest exporters of agricultural products, with core competencies in select commodities like feed ingredients, foodgrains, marine products, processed fruits; contributing 56% of nearly US$ 5.4 billion of ITC's foreign exchange earnings over the last ten years (2013). However, the very nature of the business makes it highly dependent on water, a scarce natural resource. Infact, in a research done by the United Nations Population Fund (November 6, 2003), as much as two-thirds of the world's population is predicted to be under high water stress in 2025. To meet these qualms, ITC has formulated an innovativemodel - the Soil and Moisture Conservation Programme.

This Situational Case Study, targeted towards management students, studying Corporate Governance, Strategic Management, Business Environment, Business Policy,aims to identify the embedded sustainability model of ITC's Agri-business division; analyse it in terms of its challenges and impact; and initiate discussion about Corporate Sustainability vis-a-vis Corporate Social Responsibility (CSR). This original workmay also be undertaken for developmental related workshops/training programmes for students and working professionals of innovation, CSR, sustainability and shared, among others, in various Chambers of Commerce and Academic forums on the same. It is, however, not intended to serve as an endorsement, source of data, or illustration of effective or ineffective management. Certain names and information could have been disguised for confidentiality.


Keywords


Corporate Social Responsibility, Corporate Sustainability, Embedded Sustainability, Strategic CSR, Triple Bottom Line (TBL).

References