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Village Tourism', a Key to Trigger Entrepreneurial Growth in Non Tourist Centric Villages of Goa: a Study.
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Given the fact that Goa is the state with the highest unemployment rate, the focus is to assess the possibility of introducing Village Tourism in Goa in order to bring about entrepreneurial growth associated with tourism in the otherwise ignored (non-tourist) villages of Goa. In this regard the study attempts to get an insight of the impact of tourism on the existing entrepreneurs in tourist centric and non tourist centric villages. A survey was conducted of entrepreneurs in dual settings namely tourist centric and non- tourist centric. Simple percentage values, Chi Square, Bar chart etc are applied to interpret, analyze and present data. A survey of 650 entrepreneurs was undertaken, of which 325 are operating in tourist centric villages and another 325 are operating in non tourist centric villages. Both set of entrepreneurs are open to the concept of village tourism being introduced in their villages, and the opportunities tourism offers.
Keywords
Goa Tourism, Village Tourism, Tourist Centric Villages, Non Tourist Centric Villages, Entrepreneurs
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