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Health Communication in Non-Fatal Illness Care Using ICT: A Five-Layer Model


Affiliations
1 Department of Journalism and Mass Communication, Periyar University, Salem, 636 011, Tamil Nadu, India
 

Objectives: This paper aims to construct a comprehensive Information and Communication Technology (ICT) model for communication dissemination in non-fatal illness care.

Methods/Analysis: This research is an adaptation of the Ten-layer ICT model for health communication in fatal disease management. A qualitative analysis of the model based on relevance, cost-effectiveness, and sufficiency of ICT tools relevant to disseminate communication for non-fatal illness care is studied.

Findings: A new Five-layer ICT model that is sufficient for health communication in non-fatal illness care is evolved. The model using USSD, OTT, Social networking Sites, Emails and Blogs is found to be sufficient for health communication in non-fatal illness care that will provide healthcare providers with easiest and quickest information and communication technologies for patients with non-fatal illness treated under a minus emergency condition.

Application/Improvements: This model is unique for its appropriateness in health communication for taking early disease-prevention measures, educating people about their symptoms. The novel application of the model will greatly benefit patients to prepare a healthy lifestyle to prevent non-fatal illness becoming complicate. By combining with the Ten-layer model for health communication in fatal disease management, healthcare providers will have the benefit of a using sufficient tools resulting in an improved health outcome in every forms of disease for individual and community at large.


Keywords

Health Communication Model, Non-Fatal Diseases, USSD, OTT, Social Networking Sites, Emails, Blogs.
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Abstract Views: 377

PDF Views: 146




  • Health Communication in Non-Fatal Illness Care Using ICT: A Five-Layer Model

Abstract Views: 377  |  PDF Views: 146

Authors

M. S. Bexci
Department of Journalism and Mass Communication, Periyar University, Salem, 636 011, Tamil Nadu, India
R. Subramani
Department of Journalism and Mass Communication, Periyar University, Salem, 636 011, Tamil Nadu, India

Abstract


Objectives: This paper aims to construct a comprehensive Information and Communication Technology (ICT) model for communication dissemination in non-fatal illness care.

Methods/Analysis: This research is an adaptation of the Ten-layer ICT model for health communication in fatal disease management. A qualitative analysis of the model based on relevance, cost-effectiveness, and sufficiency of ICT tools relevant to disseminate communication for non-fatal illness care is studied.

Findings: A new Five-layer ICT model that is sufficient for health communication in non-fatal illness care is evolved. The model using USSD, OTT, Social networking Sites, Emails and Blogs is found to be sufficient for health communication in non-fatal illness care that will provide healthcare providers with easiest and quickest information and communication technologies for patients with non-fatal illness treated under a minus emergency condition.

Application/Improvements: This model is unique for its appropriateness in health communication for taking early disease-prevention measures, educating people about their symptoms. The novel application of the model will greatly benefit patients to prepare a healthy lifestyle to prevent non-fatal illness becoming complicate. By combining with the Ten-layer model for health communication in fatal disease management, healthcare providers will have the benefit of a using sufficient tools resulting in an improved health outcome in every forms of disease for individual and community at large.


Keywords


Health Communication Model, Non-Fatal Diseases, USSD, OTT, Social Networking Sites, Emails, Blogs.