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Conflict Management Style in Relation to Personality Type, and Locus of Control in Marketing Executives
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The current study examined relation in conflict management style, personality type and locus of control in marketing executives. The sample of 400 respondents from different organizational hierarchies' i.e. top /middle and operative level of marketing executives was taken from public and private sectors. Conflict management scale by Thomas and Kilman (1974), personality was assessed by Type A and Type B personality scale. Rotter's (1966) Internal-External Locus of Control Scale was used to determine each participant's locus of control. T-test was used to analyze the results and results are discussed accordingly.
Keywords
Conflict Management Scale, Personality Type And Locus of Control
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