Media Watch is a peer reviewed and refereed international journal on media management, mass communication, media, journalism, cinema, ICT, advertising and public relations. Media Watch publishes three issues in a year (January, May and September). The journal is indexed and cited in major National and international research database (SCOPUS, EBSCO, Ulrichweb, MIAR, Google Scholar, J-Gate, DRIJ, ICI, Engineering Village, EMBASE). The main thrust of the journal is to publish original methodological, scientific, and theoretical research papers on various fields of media, communication, film studies, research, theory, and practice for the benefit of the academic community and researchers worldwide. Media Watch is refereed as a trusted source for wide range of high quality research by the leading international universities and academic research centers. Published research articles in Media Watch enjoy very high impact and major citations. Media Watch is supported by strong international editorial advisory support from leading academicians in the world.