AMBER – ABBS Management Business and Entrepreneurship Review

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Cross cultural management has been gaining importance in India following globalization. A Japanese perspective on cross-cultural management would be relevant for examining the strategy of India's companies for future development in a global market. For the examination of issues related to cross-cultural management of Japan's industries, we need to distinguish between the type of industry which led the world market and later on became the global standard, and the type of industry which failed to succeed. This paper deals with the issues related to globalization of Japan's food industry, critically examines the weak points of the industry, and suggest some important aspects for future development.

Keywords

Cross Cultural Management, Globalisation, Japanese Industries, Food Industry.
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