Open Access Open Access  Restricted Access Subscription Access
Open Access Open Access Open Access  Restricted Access Restricted Access Subscription Access

Acceptance and Use of Digital Technology: Re-Validating Venkatesh’s Model on School Teachers


Affiliations
1 Prof. of Psychology (Rtd.), Dept. of Psychology, T M Bhagalpur University, Bhagalpur, Bihar, India
     

   Subscribe/Renew Journal


The study attempts to re-validate Venkatesh’s model of acceptance and use of digital technology on school teachers. 197 school teachers participated in the study on the Qualtrics survey platform. The study used Smart PLS-SEM (Partial-Least Squares-Structural Equation Model) to re-validate the Venkatesh’s model. Teachers adopted digital technology for online teaching, leading to continued behavioural usage intention. Facilitating conditions and perceived cost emerged as strong predictors in promoting behavioural intention to use digital technology. The research showed that teachers would continue using technology in future irrespective of the situation. Social influence was less effective in predicting behavioural intention; habit, on the other hand, had no direct link to the use behaviour as expected; and perceived cost had a direct linkage to the use behaviour, showing that teachers acknowledged the affordable cost of digital tools for teaching. Based on path coefficients, the study confirmed the significant effects of latent constructs on behavioural intention (BI).

Keywords

Digital Technology, Online Teaching, Habit, Behavioural Intention, Social Influence.
User
Subscription Login to verify subscription
Notifications
Font Size


  • Acceptance and Use of Digital Technology: Re-Validating Venkatesh’s Model on School Teachers

Abstract Views: 357  |  PDF Views: 0

Authors

Chandra B. P. Singh
Prof. of Psychology (Rtd.), Dept. of Psychology, T M Bhagalpur University, Bhagalpur, Bihar, India

Abstract


The study attempts to re-validate Venkatesh’s model of acceptance and use of digital technology on school teachers. 197 school teachers participated in the study on the Qualtrics survey platform. The study used Smart PLS-SEM (Partial-Least Squares-Structural Equation Model) to re-validate the Venkatesh’s model. Teachers adopted digital technology for online teaching, leading to continued behavioural usage intention. Facilitating conditions and perceived cost emerged as strong predictors in promoting behavioural intention to use digital technology. The research showed that teachers would continue using technology in future irrespective of the situation. Social influence was less effective in predicting behavioural intention; habit, on the other hand, had no direct link to the use behaviour as expected; and perceived cost had a direct linkage to the use behaviour, showing that teachers acknowledged the affordable cost of digital tools for teaching. Based on path coefficients, the study confirmed the significant effects of latent constructs on behavioural intention (BI).

Keywords


Digital Technology, Online Teaching, Habit, Behavioural Intention, Social Influence.

References