Vol 37, No 2 (2019)

Table of Contents

Vol 37, No 2 (2019)

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Articles

Social Media Retargeting:Opinions, Clicks and Conversion
Neeti Gupta
 Vol 37, No 2 (2019), Pagination: 1-9
ABSTRACT |  PDF     Abstract Views: 388  |  PDF Views: 3
Corporate Distress and Bankruptcy Prediction–A Critical Review of Statistical Methods and Models
Jyoti Nair
 Vol 37, No 2 (2019), Pagination: 10-20
ABSTRACT |  PDF     Abstract Views: 306  |  PDF Views: 0
Motivation for Buying Green Electronics:A Study of Young Customers in Delhi-NCR Region
Sapna Mathur, Kartik Dave
 Vol 37, No 2 (2019), Pagination: 21-30
ABSTRACT |  PDF     Abstract Views: 311  |  PDF Views: 0
The Aftermath of Goods and Services Tax Reform on Consumers in Kerala
Ann Abraham, Tomy Mathew
 Vol 37, No 2 (2019), Pagination: 31-38
ABSTRACT |  PDF     Abstract Views: 309  |  PDF Views: 0
A Comparative Study of Effectiveness of Online-Recruitment in Manufacturing and Service Sector in Nashik
Rupali Milind Kulkarni, Sameer Sudhakar Pingle
 Vol 37, No 2 (2019), Pagination: 39-47
ABSTRACT |  PDF     Abstract Views: 505  |  PDF Views: 0
Turnover Intention’s Relationship to Organizational Culture and Job Satisfaction in the Health Care Industry
Zahoor Ahmad Parray, Shabir A. Bhat
 Vol 37, No 2 (2019), Pagination: 48-56
ABSTRACT |  PDF     Abstract Views: 401  |  PDF Views: 0

Book Scan

Inbound Selling:How to Change the Way You Sell to Match How People Buy by Brian Signorelli, Wiley, Delhi, 2018, Pages 250, Price Rs. 399/-
Anupam Narula
 Vol 37, No 2 (2019), Pagination: 57-58
ABSTRACT |  PDF     Abstract Views: 286  |  PDF Views: 0