Indira Management Review

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Executive Summary: The aim of this research paper is to highlight the CSR projects of Cybage (Rural Upliftment Vertical) in order to achieve these objectives, data was collected using questionnaire and data was sought from the beneficiaries who are benefited by the CSR Projects of Cybage in their Village. This report includes ‘Environmental Sustainability’-

1. Tree Plantation.

2. Solar Street Lights.

Data was collected from 103 beneficiaries of Tree Plantation Project, and 25 beneficiaries of Solar Street Light Project. Villagers are satisfied with environment sustainability project of Cybage. Awareness about projects is very high. But there are still some issues like non- working and maintenance of some solar street lights and limited coverage of this type of projects, which should be addressed on priority basis by Cybage. Cybage should take an initiative to sensitize village panchayat to develop a self-sustaining model from long term sustainability perspective. CybageAsha meticulously conceptualizes, plans, and executes various drives in and around Pune with exclusive involvement of dedicated CSR Team members and the support of Cybagians who volunteer for several noble causes.


Keywords

Cybage, Solar Street Lights, Tree Plantation, CSR.
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